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Info for Banks
Reach Your Customers in the Digital World
Your customers are shopping online more and more, pushing the total value of ecommerce transactions to an expected $354 billion by 2012. Of this total, sales of virtual goods like digital music, games, books, and video represent the fastest-growing segment, currently at $50 billion annually in the U.S. with 25% Y/Y growth.
This shift from physical to virtual goods mirrors the consumer migration from physical to virtual communities, with today’s consumers gathering by the millions to shop and chat on social networking and gaming sites like Facebook and Zynga. And these aren’t just kids—the average age of these users is 37, a bank’s primary target group.
Consider Facebook, one of many virtual communities that exist today. What’s your strategy for accessing the growing Facebook economy and the buying power of its 225 million users in the U.S.? Some alternative payment providers and mobile phone carriers have jumped to serve these digital consumers—your banking customers—and have already built direct relationships with them.
Mazooma is different. We put your bank at the heart of the virtual world, extending your online banking platform to ecommerce. Your bank is front and center right where your customers are spending their time online, reinforcing your brand every time they shop. With Mazooma, you can capture a bigger share of all online shopping, with NO integration project to prioritize or fund.
Our patented payment system leverages existing online banking technology, securely extending the reach of your customers’ online banking accounts to online shopping.
Benefits for Your Bank
Join Mazooma’s Bank Partner Program and transform your online banking service from a cost center to a new revenue stream. Contact us to find out how!